Reuters file photo
The new online push by Nintendo may represent a strategic shift by the company, which has been slower than rivals including Sony Corp to focus on social and content delivery networks.
It suggests the game machine maker is looking for a new strategy to underpin sales of the Wii U, that faces competition for gamers attention not only from other console makers, but from the likes of Apple Inc and other smartphone and tablet makers.
In a bid to further entice consumers, Iwata also said the Wii U’s tablet touchscreen controller would come with a joystick called a Gamepad that would double as a TV remote, while a pro controller for the games machine would be available for hardcore gamers.
