Racers, start your engines and rev up for a rare treat as The Walt Disney Company (Philippines) and SM Lifestyle Entertainment Inc. (SM-LEI) launch the “Cars 3” Mall Event at The Block Atrium on Wednesday, July 19.
In celebration of the theatrical release of “Cars 3” on July 26, Disney and SM will provide mall-goers a taste of life in the fast lane, as they unveil a life-sized Lightning McQueen model, to be the centerpiece of the mall event.
Former professional car racing champion and now popular actor Matteo Guidicelli will lead the ceremonial unveiling of everyone’s favorite Piston Cup champ on July 19 at 4PM at The Block Atrium.
Fans and the public are invited to witness the momentous event and share the experience through social media by using the hashtags #Cars3 and #JoinTheRacePH.
The mall event will also feature fun activity areas where families and kids can play with and purchase the latest “Cars 3” toys from Mattel. Shoppers can also browse around the cool retail booths that carry the best of “Cars 3” merchandise.
The event will be open to the public.